Help your customers
make better
Meet Sammii, your virtial customer experience agent.
Personalised Brand Experience
Jump to all features
Welcome to Arlowe Studio.
What can we help you with today?
Scroll down for a demo
Personalised Brand Experience
Welcome to Arlowe Studio.
What can we help you with today?
Jump to all features
Jump to all features
The Future of Conversational Commerce
Sammii is the perfect blend of product discovery, personalisation, conversation and commerce, backed by a robust, data-first approach that ensures every interaction is a learning experience: useful, usable and desirable for customers.
Feature 1
Conversational Discovery
Sammii combines conversational AI with deep domain expertise to guide customers through even the most complex purchasing decisions. Whether recommending products as a personal stylist or helping customers navigate plans and policies as a customer advisor, Sammii has it covered.
Your Product Expert
Virtual Personal Stylist
Complex Customer Questions
Virtual Try-On
Selected Garment
White Dress
Upload an image of yourself
We recommend a full length image
3
View Results
See how the product looks on you
Feature 1
Conversational Discovery
Sammii combines conversational AI with deep domain expertise to guide customers through even the most complex purchasing decisions. Whether recommending products as a personal stylist or helping customers navigate plans and policies as a customer advisor, Sammii has it covered.
Your Product Expert
Virtual Personal Stylist
Complex Customer Questions
Virtual Try-On
Selected Garment
White Dress
Upload an image of yourself
We recommend a full length image
3
View Results
See how the product looks on you
Feature 1
Conversational Discovery
Sammii combines conversational AI with deep domain expertise to guide customers through even the most complex purchasing decisions. Whether recommending products as a personal stylist or helping customers navigate plans and policies as a customer advisor, Sammii has it covered.
Your Product Expert
Virtual Personal Stylist
Complex Customer Questions
Virtual Try-On
Selected Garment
White Dress
Upload an image of yourself
We recommend a full length image
3
View Results
See how the product looks on you
Feature 2
Explicit Personalisation
Sammii is trained on your brand guidelines, business knowledge and guardrails while adapting every interaction using customer behaviour and preferences to deliver a personalised experience for both your business and your customers.
Customise brand voice, response length & more
Uses cookies to understand customer behaviour
Easy integration for unified online experiences
Tone & Identity
Brand Voice
Choose the tone your shopping assistant uses in every conversation
Friendly
Professional
Luxury
Brand Voice
How long should responses typically be?
Balanced
Concise
Detailed
Custom Instructions
Persona details for the assistant to follow
Brand Colours
From your guidelines
Text
Background
Accent
Feature 2
Explicit Personalisation
Sammii is trained on your brand guidelines, business knowledge and guardrails while adapting every interaction using customer behaviour and preferences to deliver a personalised experience for both your business and your customers.
Customise brand voice, response length & more
Uses cookies to understand customer behaviour
Easy integration for unified online experiences
Tone & Identity
Brand Voice
Choose the tone your shopping assistant uses in every conversation
Friendly
Professional
Luxury
Brand Voice
How long should responses typically be?
Balanced
Concise
Detailed
Custom Instructions
Persona details for the assistant to follow
Brand Colours
From your guidelines
Text
Background
Accent
Feature 2
Explicit Personalisation
Sammii is trained on your brand guidelines, business knowledge and guardrails while adapting every interaction using customer behaviour and preferences to deliver a personalised experience for both your business and your customers.
Customise brand voice, response length & more
Uses cookies to understand customer behaviour
Easy integration for unified online experiences
Tone & Identity
Brand Voice
Choose the tone your shopping assistant uses in every conversation
Friendly
Professional
Luxury
Brand Voice
How long should responses typically be?
Balanced
Concise
Detailed
Custom Instructions
Persona details for the assistant to follow
Brand Colours
From your guidelines
Text
Background
Accent
Feature 3
Industry Adaptive
Sammii adapts to your industry, creating personalised experiences that can be turned into publishable content pages. This helps transform customer interactions into search-friendly content that drives stronger SEO and AEO performance.
Fashion & Apparel
Heath & Beauty
Automotive & Technology
Compare Foundations
Second Skin Foundation
$79.00
Sorelle Beauty
Coverage
Full
Finish
Matte
Skin Type
Combination
Sun Protection
20 SPF
Add to bag
Radiant Skin Tint
$79.00
Evara
Coverage
Medium
Finish
Natural
Skin Type
Combination
Sun Protection
None
Add to bag
Luminous Base
$79.00
Mavelle
Coverage
Full
Finish
Natural
Skin Type
Combination
Sun Protection
20 SPF
Add to bag
Feature 3
Industry Adaptive
Sammii adapts to your industry, creating personalised experiences that can be turned into publishable content pages. This helps transform customer interactions into search-friendly content that drives stronger SEO and AEO performance.
Fashion & Apparel
Heath & Beauty
Automotive & Technology
Compare Foundations
Second Skin Foundation
$79.00
Sorelle Beauty
Coverage
Full
Finish
Matte
Skin Type
Combination
Sun Protection
20 SPF
Add to bag
Radiant Skin Tint
$79.00
Evara
Coverage
Medium
Finish
Natural
Skin Type
Combination
Sun Protection
None
Add to bag
Luminous Base
$79.00
Mavelle
Coverage
Full
Finish
Natural
Skin Type
Combination
Sun Protection
20 SPF
Add to bag
Feature 3
Industry Adaptive
Sammii adapts to your industry, creating personalised experiences that can be turned into publishable content pages. This helps transform customer interactions into search-friendly content that drives stronger SEO and AEO performance.
Fashion & Apparel
Heath & Beauty
Automotive & Technology
Compare Foundations
Second Skin Foundation
$79.00
Sorelle Beauty
Coverage
Full
Finish
Matte
Skin Type
Combination
Sun Protection
20 SPF
Add to bag
Radiant Skin Tint
$79.00
Evara
Coverage
Medium
Finish
Natural
Skin Type
Combination
Sun Protection
None
Add to bag
Luminous Base
$79.00
Mavelle
Coverage
Full
Finish
Natural
Skin Type
Combination
Sun Protection
20 SPF
Add to bag
About
The team behind Sammii
The team behind Sammii
A multidisciplinary team combining strategy, technology, experimentation and design.
A multidisciplinary team combining strategy, technology, experimentation and design.
Nima Yassini
Cofounder
Nima has shaped Australia’s digital industry since the dot-com era, co-founding New Republique and helping scale modern UX/UI and experimentation practices.
Nima Yassini
Cofounder
Nima has shaped Australia’s digital industry since the dot-com era, co-founding New Republique and helping scale modern UX/UI and experimentation practices.
Stacey Isaac
Cofounder
Stacey is a business leader with 20+ years’ international experience, including 10 years in digital, helping brands like Qantas, NAB and Coles drive growth through data-led design.
Stacey Isaac
Cofounder
Stacey is a business leader with 20+ years’ international experience, including 10 years in digital, helping brands like Qantas, NAB and Coles drive growth through data-led design.
Ash Reynolds
Experience Lead
Ash has spent the past decade designing innovative digital experiences for brands including Cotton On, P.E Nation, Brand Collective and Hanes Australasia, with a strong focus on UX.
Ash Reynolds
Experience Lead
Ash has spent the past decade designing innovative digital experiences for brands including Cotton On, P.E Nation, Brand Collective and Hanes Australasia, with a strong focus on UX.
Alex Lytvynenko
Technical Lead
Alex is a commercial full-stack technical lead with 20+ years’ production IT experience, building cloud-native, AI-augmented products with a focus on clarity, performance and design quality.
Alex Lytvynenko
Technical Lead
Alex is a commercial full-stack technical lead with 20+ years’ production IT experience, building cloud-native, AI-augmented products with a focus on clarity, performance and design quality.